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Positive illusions are unrealistically favorable attitudes that people have towards themselves. Positive illusions are a form of self-deception or self-enhancement that feel good, maintain self-esteem or stave off discomfort at least in the short term. There are three broad kinds: inflated assessment of one's own abilities, unrealistic optimism about the future and an illusion of control.[1] The term "positive illusions" originates in a 1988 paper by Taylor and Brown.[1]

The cultural prevalence also has a significant role in positive illusions. Although it is easy to document positive illusions in individualistic Western cultures, people in collectivist East Asian cultures are much less likely to self-enhance and, indeed, are often self-effacing instead (Heine & Hamamura, 2007).

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